Endaoment
How Art Blocks Engine helped Endaoment raise $30,000 through a purpose-driven NFT fundraiser supporting healthcare workers.
Project details
Background
Endaoment has been a valuable resource for non-crypto-native charities, providing guidance on entering the crypto industry. Sostento, a charity organization focused on supporting healthcare workers, partnered with Endaoment to create a crypto-native fundraiser. They aimed to leverage the power of NFTs and generative art to raise funds and awareness for their cause.
Custom solution
Art Blocks Engine delivered a purpose-driven NFT activation that combined art collecting and charitable giving. Key components of our solution included:
- Front-End Minting Experience: Utilized a React template to build a user-friendly front-end minting experience.
- Artist Recruitment: Identified and recruited an artist passionate about supporting healthcare workers.
- Aligned Art Blocks' values with those of Endaoment and Sostento to build awareness for the charity, project, and artist.
This collaboration has raised approximately $30,000 for the charitable project through NFT sales.
Sostento NFTs for Charity
Engine's generative minting technology allowed for meaningful storytelling by Endaoment’s charity partner, Sostento, that tied their mission to artwork. Sostento received NFTs as a charitable donation from selected artists and projects. Mints were auctioned off to benefit specific healthcare facilities chosen by auction winners.
